Aussie fashion on-demand startup Shoes of Prey raises $15.5 million

[1] Australian startup Shoes of Prey has one big realization, their on-demand footwear is bigger than ever.

[2] Recently, they raised US$15.5 million (A$21.4 million) in a new funding round initiated by BlueSky Venture Capital.

[3] Jodie Fox, cofounder of Shoes of Prey, believes that mass customisation disrupts the fashion industry and it’s the first time for a fashion customisation company to have earned such level of funding.

[Source] Australian Information Technology News – Aussie fashion on-demand startup Shoes of Prey raises $15.5 million