[1] According to Lee Hickin, Microsoft Australia Internet of Things lead, the emerging trend is not about the “things”, but the data.
[2] This comes after the release of the Telsyte research, on behalf of Microsoft, that found that two-thirds of organizations that have IoT solutions have achieved 28 per cent cost reductions
[3] He stressed the real benefit of IoT is on how the data is used, such as integration with other devices and harnessing the power of the generated data.
[Source] http://www.arnnet.com.au/article/568932/internet-things-about-things-data-microsoft/