[1] South Melbourne-based technology firm Adslot has clinched a deal with Operative Media to offer automated guaranteed transactions for publishers through Platform-as-a-Service solution.
[2] The deal will benefit publishers by cutting down the number of systems used to manage and sell inventory.
[3] Through the partnership, Adslot’s client base of media buyers, such as Publicis, GroupM and Omnicom, will connect with Operative’s premium sellers, like NBCUniversal.
[Source] http://www.arnnet.com.au/article/561783/adslot-inks-global-paas-deal-operative-media/