Augmenting home buying: Technology vs the real estate industry

• Technology has brought about greater impact to the real estate industry;
• Augmented Reality increases buying consideration by 40% and perceived product value by 60%;
• AR technology can also help in providing valuable and insightful customer-centric data.

Source: http://www.businessspectator.com.au/article/2014/10/15/paths-advantage/augmenting-home-buying-technology-vs-real-estate-industry