Why the drop in illegal movie downloads in Australia?

[1] Based on a recently released report from the Intellectual Property Awareness Foundation (IPAF), illegal movie downloads in Australia has declined.

[2] The IPAF report shows that one of the reasons of the decline in piracy of movies and TV programs is linked with an increased availability of legal alternatives.

[3] Furthermore, IPAF executive director Lori Flekser, contends that companies providing new video on demand (VoD) services, like Netflix, are also part of the reasons for the decline in piracy.

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[Source] Australian Information Technology News – Why the drop in illegal movie downloads in Australia?