Uber slammed by Victorian Taxi Association for “glib” UberKittens marketing campaign

[1] The Victorian Taxi Association has criticized Uber’s latest marketing campaign to send off kittens to people’s offices in Australia, characterizing it as a “glib marketing campaign”.

[2] The VTA will also be contributing to the Wildlife Victoria’s injured and orphaned wildlife.

[3] Highly recognized and commended on social media, Uber’s ‘UBERkittens’ campaign was selected by the partners they’re collaborating with.

Source: http://www.startupsmart.com.au/growth/uber-slammed-by-victorian-taxi-association-for-glib-uberkittens-marketing-campaign/2015020614095.html