[1] Melbourne entrepreneur Ruslan Kogan has diversified its $300 million online retail business with four new brands.
[2] He has expanded into men’s grooming, pet supplies, health and wellbeing, and baby and toddler wear categories.
[3] Kogan, who also owns a stake in online furniture retailer Milan Direct, said that his total retail stable now totals eleven, and will help fasten the growth of the business.